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Process

Five phases. No black box.

Every phase is documented and delivered. You know exactly what we are doing and why at every point.

01

Discovery & Audit

We start by crawling your site, reviewing your current rankings, and auditing your competitive landscape. This is not a template report. Every finding is prioritised by its expected impact on your organic performance, and we are direct about what is wrong and what fixing it will actually achieve.

Screaming FrogAhrefsSearch Console
02

Strategy Development

Based on the audit we build a keyword universe, map content gaps, identify the pages most worth optimising first, and plan the link acquisition campaign. The strategy document tells you exactly what we are doing and why, not just what the results might look like.

Keyword mappingContent gapsLink plan
03

Technical Implementation

Core Web Vitals, crawlability, indexation, structured data, canonical setup. We either implement fixes directly (if you give us access) or produce an implementation guide detailed enough for any developer to execute without needing to ask questions. We follow up to verify completion.

Core Web VitalsSchemaCrawl budget
04

Authority Building

We run outreach campaigns to acquire editorial placements on relevant, high-authority websites. Not PBN links. Not guest post farms. Real sites with real traffic that cover topics related to your industry. Each placement is reported with the domain's authority metrics and estimated value.

Editorial linksOutreachDomain authority
05

Monthly Review & Scale

Every month we review ranking movements, traffic changes, and conversion data together. We adjust the strategy based on what is working, identify new opportunities as they appear, and plan the next month's execution accordingly. SEO compounds: month six looks very different from month one.

Rank trackingAnalyticsStrategy review
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